ChatGPT logo

ChatGPT

Track your brand in ChatGPT answers

ChatGPT is where most people now ask the question your category page was written to answer. We run those questions daily and record what it said, who it named and what it read.

Start freeAll platforms

14-day trial, no card required

How we collect ChatGPT answers

Collected from the search product surface, which retrieves live web pages.

ChatGPT's search surface retrieves live pages, so its answers move with your content rather than with a training cut-off. That makes it the engine where changes you make show up soonest, and the one worth watching weekly rather than quarterly.

The collection method is shown next to every figure, because a scraped product surface and a model API answer are different measurements. Averaging them would produce a number that is not about anything. Our methodology sets out what we do and do not claim.

What we record

The whole answer, not a score derived from it

Every ChatGPT response is stored in full with its citations, so a number you doubt can always be traced back to the sentence it came from. That is what makes cited but not named visible instead of invisible.

Which brands were named,
and in what order. First mention and last mention are not equivalent, so position is stored rather than flattened.
Which sources were cited,
as URLs, so you can see whose pages are shaping the answer in your category.
The full answer text,
kept verbatim, so any figure on any screen can be audited against the words that produced it.
Answer · Perplexity · “best project tracker for agencies”

For agency work the strongest options are Northstar, Planwise and Tandem. Northstar handles multi-client billing best, while Planwise has the clearest approval flow for client sign-off…

Sources cited

  1. northstar.com/agenciesnamed
  2. yourbrand.com/blog/agency-billingcited, not named
  3. planwise.io/approvalsnamed
  4. g2.com/categories/project-trackingthird party
Illustrative figures from a demo workspace, not a customer's data.

Compare against the other engines

Being named by one assistant and ignored by another is the common case, and the gap is usually where the work is.

ChatGPT tracking questions

Can you track brand mentions in ChatGPT?
Yes. We run your category questions against ChatGPT on a schedule, store each answer verbatim, and record which brands were named and which sources were cited. Collected from the search product surface, which retrieves live web pages.
Why does ChatGPT give a different answer each time?
Answers are generated rather than looked up, so wording, brand order and citations all vary between runs. That is why we report a share of answers with the count behind it instead of a single yes or no, and why we show a fraction rather than a percentage below five answers.
How is ChatGPT different from the other assistants you track?
ChatGPT's search surface retrieves live pages, so its answers move with your content rather than with a training cut-off. That makes it the engine where changes you make show up soonest, and the one worth watching weekly rather than quarterly.
Do you average ChatGPT together with other engines?
Never. Each engine retrieves differently, and a blended score hides which one you are losing. Every figure is reported per engine, with the collection method stated, so you always know what the number is made of.
  • Every rate for ChatGPT carries the number of answers behind it.
  • ChatGPT is never averaged with another engine.
  • Collection failures on our side leave the denominator.

Start tracking ChatGPT

Add your brand, your competitors and the questions your buyers ask. First results in minutes, no card for the trial.

Start freeRead the methodology